YourBlackWorld.net, By Victor Trammell, Posted March 9th 2020
Like they do every year, the Grammy Awards were met with cheers and jeers over the Academy’s chosen staples of America’s musical division of pop culture.
The cheers came from fans and celebrities alike who cherished and congratulated the artists who earned one or more awards for their musical genre. The jeers came from those whose favorites did not win and also from black celebrities who felt as though black artists were underrepresented. One of those black celebrities was Sean “Diddy” Combs (pictured left).
In his race-baiting rant, Combs, 50, went on a tirade about how the Academy did not respect the artistry of black performers enough. The Bad Boy Records founder felt as though the number of R&B and hip-hop artists who had big years in 2019 was not given due recognition by the Academy.
According to TIME Magazine, Combs pleaded his case during a speech at a pre-Grammy gala organized by music mogul Clive Davis.
“So I say this with love to the Grammys because you really need to know this, every year y’all be killing us man. Man, I’m talking about the pain. I’m speaking for all these artists here, the producers, the executives. The amount of time it takes to make these records, to pour your heart into it, and you just want an even playing field,” Combs said at the close of his 50-minute speech.
However, former Bad Boy artist Mason “Mase” Betha (pictured right) took issue with Diddy’s black victimhood speech at Clive Davis’ party before the recent award show. Betha, 44, used Instagram to speak his mind a few days after the Grammy Awards were televised. The “Mo’ Money, Mo’ Problems” rapper made some very valid points in his social media post.
“Your past business practices knowingly has continued purposely [starving] your artist and been extremely unfair to the very same artist that helped [you] obtain that Icon Award on the iconic Bad Boy label. For example, [you] still got my publishing from 24 years ago in which [you] gave me $20K,” Betha posted in his sobering public message.
“I would be forced to still perform to not look crazy when I was getting peanuts and the robbery would continue,” he continued.
The platinum-selling performer obviously had time on the day he took to Instagram to touch on the financial skullduggery, which Combs has been involved in on his path toward the billionaire status he affords today. The rapper who was formerly known as “Murda Mase” also claimed that he offered Combs a seven-figure sum to buy back his Bad Boy music publishing catalog.
However, Combs reportedly told Betha that in order to get his publishing back, he would have to put up more money than what Combs was previously offered.
“You bought it for about $20K [and] I offered you $2 million in cash. This is not Black excellence at all. When our own race is enslaving us. If it’s about us owning, it can’t be about us owning each other. No More Hiding Behind “Love,” Mase went on to say.
Mase is definitely right by bringing the woes of the music industry to light. He is also correct in exposing the fraudulence of the high-handed negro; a coon who uses his financially privileged platform to talk that “black struggle sh*t” in front of whites from high-society. All the while, as the coon cries and complains posing as a voice for the voiceless, he or she is regularly getting gigantic checks from white-owned companies.
Most of the time, after those checks are cashed, little is spent to improve the plight of black artists who have paid their blood, sweat, and tears to generate that money. If every black artist who has ever signed to Bad Boy Records owned at least 50 percent of their publishing, then Combs would have had the right to make that speech.
However, on the contrary, there is a big lesson to be learned from all of this for artists aspiring to be in the music business. Mase’s story is indeed sad. However, there is a way to avoid the turmoil he went through. Education about the business and how it works is the key. It is much better to learn these lessons sooner than later.
Music publishing is one of the most important aspects of an artist’s financial future. The dream for most virgin artists is to move a ton of units, get played on the radio, perform at sold-out concerts, and show off a lavish lifestyle in fancy music videos.
What many artists do not understand is that when record sales taper off, the calls from the concert booking agent stop coming in, and the records get shelved, the cash flow dies. Publishing is what keeps the money streaming when the fans do not have new music to stream. Having songs played in radio and television commercials is an example of how publishing rakes in big money.